HARMAN Drops App has been announced by the audio company for a personalised music discovery experience on both iOS and Android. “Users can explore Drops shared by friends and tastemakers on the platform, creating a constantly evolving stream of music recommendations rooted in real people and shared taste,” as per the company. Drops also supports connectivity with other streaming platforms including Apple Music, Qobuz and TIDAL.

HARMAN Drops App: Features

The HARMAN Drops app aims to help users find new artists and songs through short clips and recommendations from people with similar music tastes. Drops app lets users listen to 10 to 30-second clips from songs, accompanied by lyrics, licensed artist images, album artwork and captions. These clips, called Drops, can highlight a memorable lyric, catchy hook, unexpected beat or any other moment that makes someone want to share a song. The idea is to help listeners discover music not just through how a track sounds, but also through the reason someone recommends it.

Users can explore Drops shared by friends and other “music tastemakers” on the platform. They can also save songs they come across to personal collections, allowing them to keep track of interesting finds and revisit them later. HARMAN says this approach will also help listeners discover emerging artists before they become more widely known.

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The platform is designed to work alongside existing music streaming services. Users can move from a short music clip to the full track through supported services, including Apple Music, Qobuz and TIDAL. Drops is also backed by several music industry partners, including Universal Music Group, Beggars Group, Symphonic Distribution, EMPIRE and UnitedMasters. Its wider ecosystem also includes music publishers, performing rights organisations and data providers such as LyricFind, Xperi and MusicBrainz.

HARMAN says Drops is intended to make music discovery more personal and social by bringing recommendations from real people into the experience.

HARMAN Drops App: Availability