TVS Motor has successfully revived the iconic British motorcycle brand, Norton Motorcycles, after the Indian 2W and 3W giant acquired it in 2020. Ever since TVS Motor acquired the iconic Norton Motorcycles brand in 2020, there has been a massive capital influx into Norton brand from TVS.
At the top, heralding Norton’s immense legacy, is the Manx (Super Naked) and Manx R (Super Sport) motorcycles with the 206 bhp 1200cc V4 engine. In the mid-level, we have Atlas (Adventure) and Atlas GT (Tourer) bikes and at the bottom end, we have the new single-cylinder 450cc Roadster bike. Now, Norton has patented Atlas GT and Manx R motorcycles in the country, suggesting a launch probability sometime in 2027.
Norton Atlas GT
In UK, Norton Atlas starts from GBP 8,250 (approximately Rs 10.56 lakh) and is expected to be launched in India by 2026 end to take on BMW F 450 GS (Rs 4.7 lakh+), Honda NX500 (Rs 7.44 lakh) and others. Atlas is more adventure focussed as it gets wire-spoke wheels while Atlas GT is a more road-biased touring machine with alloy wheels at both ends.
Then there is Atlas Apex, which is a higher-tier variant with specific equipment like electronic combined braking, heated grips, TPMS, vehicle hold assist, adjustable windshield and cornering lights. Attributes like 15.4L fuel tank, 845 mm seat height, 220 mm ground clearance, 1,465 mm wheelbase, KYB USD fully adjustable forks with 180 mm travel, twin 320 mm disc brakes at the front and 270 mm rear disc, 19-inch front (110/80) and 17-inch rear (150/70) wheels are common.
2-into 1 exhaust, steel trellis frame, cast aluminium swingarm, adjustable hand levers, aluminium footpegs with removable rubber, LED twin-projector headlights, 8-inch TFT touchscreen cluster with Bluetooth, navigation and GoPro controls, telematics, Norton Rider app integration and 5 riding modes (Urban, Rain, Sport, Tour, Enduro). Engine is a 585cc DOHC parallel twin unit with 270-degree crank ekeing out (nice) 69 bhp and 57.5 Nm, mated to a 6-speed gearbox with slip and assist clutch and a bi-directional quick shifter.
Norton Manx R
in the UK, Norton Manx R starts from GBP 20,250 (approx Rs 26 lakh) and it is a litre-class supersport motorcycle rivaling the 200bhp superbike club. Norton Manx R gets a total of four variants – Standard, Apex, Signature and First Edition. The latter is limited to just 150 lucky buyers. All variants will get the same 1200cc V4 engine with a 72-degree crank, rated at 206 bhp at 11,500 RPM and 130 Nm at 9,000 RPM.
Manx R’s features and electronics suite is common between all variants too. 6-axis IMU enabling wheelie control, traction control and slide control, multiple riding modes and an 8-inch TFT touchscreen instrument cluster, Brembo Hypure callipers and Pirelli Diablo Supercorsa SP V4 tyres – 120-section front and 200-section rear.
Base Standard variant gets manually adjustable Marzocchi USD front forks and rear mono-shock along with cast aluminium wheels. Upgrading to Apex variant brings electronically adjustable semi-active Marzocchi suspension system along with OZ Racing forged aluminium wheels. Signature and First Edition variants brings carbon fibre bodywork, Robotox Bullet Pro carbon fiber wheels.
Materials are variable between variants and hence the kerb weight changes too. Base Standard variant weighs 210 kg, Apex weighs 207 kg, Signature weighs 203 kg and First Edition weighs the least at 201 kg, as it brings lighter Titanium components with it.




